Articles

Protecting Your Most Valuable Business Asset


By: Scott Richardson

As a business owner, what is your most valuable asset? You might say it is your equipment, or maybe that it is your building. But when you think about it, your most important asset is your customer base. Without customers you don't need equipment or buildings. So how do you protect this most valuable asset and minimize the risk of a departed sales person taking your customer list and pilfering your customer base? The answer is to have well crafted employment covenants that minimize this risk.

The law disfavors agreements that keep departed employees out of their chosen profession for a significant period of time. However, the law will allow for non-solicitation/non-service agreements that prohibit a departed employee from soliciting or servicing your customers after they leave.

In addition, you can protect your customer lists and other unique business information with "anti-piracy" agreements requiring return of such data and prohibiting its use. You can also prohibit the pirating of your employees by the departed person as well. The law even allows you to carve out certain competitors and prohibit your former employee from working for them for a period of time, within reason.

The reach of these covenants is limited however. You must have a protectable business interest in the customers you seek to protect. The length and breadth of the restrictions must be reasonable, or the agreement itself may become unenforceable. This all requires careful analysis of your business and your customers.

However doing nothing - having no covenants - is an invitation to your departed employees to take customers. Just like any other risk, this is one where an ounce of prevention (employment covenants) is worth a pound of cure.

Sometimes this issue confronts you in another way as a business owner when you hire someone who executed an employment covenant for their prior employer.  It is important that you know about these agreements and review the terms. Soliciting the prior company's clientele through your new employee may subject you to an interference claim. Protracted and expensive litigation is not something you want, and it is important to understand prior agreements your new employee has made.

Get your folks to sign well crafted covenants and protect your business. Also, be fully aware of any prior covenants your employees have signed. This important risk management can help you avoid the pain of spending your dollars and days in court.

About the author: Scott J. Richardson is a shareholder in the Phoenix law firm of Jaburg Wilk. He assists clients with insurance coverage, administrative boards and agencies and risk prevention. Scott can be reached at 602.248.1012 or sjr@jaburgwilk.com

 

This article is not intended to provide legal advice and only relates to Arizona law. It does not consider the scope of laws in states other than Arizona. Always consult an attorney for legal advice for your particular situation.

 

 

3200 North Central Avenue . Phoenix . Arizona